OC1 - Module 7 - Insurance Marketting and Distribution

oc1-module-7-insurance-marketting-and-distribution

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7-William has decided to start a small architecture business. He has rented office space, purchased furnishings, and hired four employees. William knows that he needs to purchase insurance before he can open for business, but is not sure what coverages and limits to purchase. Which one of the following insurance distribution systems is most appropriate for William?

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7-Which one of the following insurance consumer groups would have the most risk financing alternatives available to them?

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7-Daniel is an insurance underwriter with over twenty years of experience. He has worked with reinsurers, surplus lines brokers, retention plans, and various captive arrangements. With which one of the following customer groups is Daniel most likely working?

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7-Which one of the following often leads to insurer insolvency, withdrawal from certain geographic markets, and reinsurance shortages?

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7-A commercial insurer has historically targeted small businesses. It is considering expanding its market to middle market organizations. To succeed, the insurer will need to develop a level of expertise in which one of the following areas?

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7-An insurer that targets large middle-market and national accounts would most likely use which one of the following distribution systems?

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7-Which one of the following correctly describes a typical element of an insurance product marketing plan?

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7-When an insurer is making a market segmentation selection, which one of the following is an important factor of the external environment to consider?

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7-Which one of the following statements is correct with respect to marketing plans?

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7-Which one of the following statements is true?

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7-The development of sales goals and projected outcomes is part of which one of the following marketing activities?

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7-Jancy Insurance Company (Jancy) has been very successful at writing homeowners insurance for over ten years. In an effort to grow its personal auto book, Jancy is offering all current homeowners policyholders a 15 percent discount on their personal auto premium. This is an example of which one of the following applications for predictive analytics?

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7-Samuelson Insurance has developed special programs to market personal insurance to members of college alumni and professional associations. This is an example of which one of the following types of market segmentation?

Select the correct answer(s).

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7-Though marketing plans are varied, they all serve the same fundamental purpose of

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7-Anna is doing market research on the food industry. She has segmented the market into wholesale and retail operations, and further segmented the wholesale market into meats, fruit and vegetables, dairy, bakery, and non-perishables. Which one of the following would be considered the best example of a niche market?

OC1 - Module 7 - Insurance Marketting and Distribution

Question 1 of 1

Time Left

Select the correct answer(s).

(0/0)

7-Which one of the following insurance consumer groups would have the most risk financing alternatives available to them?

Select the correct answer(s).

(0/0)

7-Daniel is an insurance underwriter with over twenty years of experience. He has worked with reinsurers, surplus lines brokers, retention plans, and various captive arrangements. With which one of the following customer groups is Daniel most likely working?

Select the correct answer(s).

(0/0)

7-Which one of the following often leads to insurer insolvency, withdrawal from certain geographic markets, and reinsurance shortages?

Select the correct answer(s).

(0/0)

7-A commercial insurer has historically targeted small businesses. It is considering expanding its market to middle market organizations. To succeed, the insurer will need to develop a level of expertise in which one of the following areas?

Select the correct answer(s).

(0/0)

7-An insurer that targets large middle-market and national accounts would most likely use which one of the following distribution systems?

Select the correct answer(s).

(0/0)

7-Which one of the following correctly describes a typical element of an insurance product marketing plan?

Select the correct answer(s).

(0/0)

7-When an insurer is making a market segmentation selection, which one of the following is an important factor of the external environment to consider?

Select the correct answer(s).

(0/0)

7-Which one of the following statements is correct with respect to marketing plans?

Select the correct answer(s).

(0/0)

7-Which one of the following statements is true?

Select the correct answer(s).

(0/0)

7-The development of sales goals and projected outcomes is part of which one of the following marketing activities?

Select the correct answer(s).

(0/0)

Select the correct answer(s).

(0/0)

7-Samuelson Insurance has developed special programs to market personal insurance to members of college alumni and professional associations. This is an example of which one of the following types of market segmentation?

Select the correct answer(s).

(0/0)

7-Though marketing plans are varied, they all serve the same fundamental purpose of

Select the correct answer(s).

(0/0)

Select the correct answer(s).

(0/0)

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