COMU2130 week 2

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Question 1 of 1

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Match the influences on the news:

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Match the text

Audience

Competition

Format

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organisations compete for a market measured by ratings, circulation and advertising revenue. Eg. Today Tonight vs. A Current Affair

stories are selected and presented based on their relevance to the audience

• the structures into which the content is organised – lead story on the front, editorial in the middle, sports at the back. Audience becomes accustomed to the format


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