COMU2130 week 2

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Question 1 of 1

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Match the influences on the news:

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Match the text

Audience

Competition

Format

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organisations compete for a market measured by ratings, circulation and advertising revenue. Eg. Today Tonight vs. A Current Affair

• the structures into which the content is organised – lead story on the front, editorial in the middle, sports at the back. Audience becomes accustomed to the format

stories are selected and presented based on their relevance to the audience


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