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Circle K Midwest Beer Business Quiz

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True or False: CK MW trends with Constellation's total portfolio (including Corona & Modelo) are increasing faster than CK MW's competitive market

Select the correct answer(s).

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Explanation

False, (CBBD +16% in CK MW/ +26% CROM) but don't worry, increasing CK MW's distribution & features of Constellation brands, will accelerate CK MW's beer category growth & close gap vs competitive market.

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CK MW total beer category grew $189,551 (+1.9%) CYTD. What % did Corona & Modelo contribute of CKMW's total beer category growth?

Select the correct answer(s).

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Explanation

Corona & Modelo contributed 36% of CK MW's total beer growth! These brands are CK MW's #4 & #5 largest incremental $ driving brands.

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Now we know Corona & Modelo are delivering increased $s to CK MW's category, just how big are brands Corona & Modelo in CKMW?

Select the correct answer(s).

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Explanation

Corona #7 & Modelo #10 CKMW CYTD, however during summer months moves up to Corona #6 & Modelo #8

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How can I increase sales & $s for my beer category? Select all that apply

Select the correct answer(s).

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All of the above will increase your store's beer category $s

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