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for a market segment to be useful to marketers it must have which of the felling traits

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S.W.O.T. stands for

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which of the following best describes break even?

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Which of the following best describes the use of psychology in pricing?

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Intensive distribution is best described as

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Which of the following is true about pulling a product through a channel of distribution

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Low involvement products

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Cluster analysis is used by marketers to

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PerceptuaI maps are used by marketers to

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Focus groups are used by marketers to

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Marketing strategy is best defined as...

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A core business is

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Which is not true about a market plan?

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Marketing self-assessment involves all but which of die following'’

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Value added is

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